Setting the Trend in Fund of Funds: Primerica is Mixed Asset Group Winner

2008 Lipper Fund Awards, April 3, 2008

Primerica Canada, a division of U.S.-based Citigroup, wins the Mixed Asset Award for 2008. 

“We are very proud that Lipper, with its rigorous assessment process, has determined that Primerica's performance has earned us this Group Award,” says Jeff Dumanski, president and chief marketing officer of Primerica Financial Services (PFS) Canada from his Mississauga office.

“Our goal is to create a fund family that appeals to the vast majority of Canadians and at the same time takes advantage of Canadians' ability to invest their retirement savings around the world.  We believe investing is more an educational process than a sales process,” says Mr. Dumanski.

The overall Primerica business model provides Canadian investors with the investment features required for long-term investment success: diversification (multi-layered by asset class, geography, management style, industry and company size); capital preservation (emphasis on steady growth and capital appreciation); and asset allocation (effective asset mix to achieve the best long-term results and manage risk).

While Primerica Canada provides overall management expertise, the company looks to outside advisors, too, including AGF and Legg Mason.  Mr. Dumanski is keen to share the credit for the success of Primerica's funds.

“Working with Primerica Canada, our task at AGF is to provide world-class underlying funds to choose from.  With 50 years of experience, our global talent, and reach provides an abundance of fund selection for a number of Primerica's portfolios,” says Andre Tieman, CFA, director of strategic accounts management at AGF.

David Gregoire is co-business head of Legg Mason Canada, a subsidiary of one of the world's largest money management firms, Legg Mason, Inc.  As the portfolio advisor for a number of Primerica's portfolios, Legg Mason provides active asset allocation modeling for Primerica. 

Primerica's mutual funds can be purchased only through Primerica's representatives; there are about 6,000 independent representatives across Canada.